Marketing Sherpa - Case Study Collection: Paid Search

热血贵族

1. http://www.marketingsherpa.com/offers/Case-Study-Collection/Paid-Search/

复制代码

1. 
   , H7 T1 k( |* A% t! [5 h7 c
2. This digest will give insights into:
   + ~& r0 d, P; A" j% E% d0 d* d1 D
3. Keywords - selection, bidding and management
   
4. Landing Page - drive final conversion from your paid clicks
   / N, H+ n& ^: q5 Z' t! M) x
5. Mobile - tips tailored to mobile paid search
   : M$ E+ o* R3 y' r7 z
6. Tracking and Analytics - use information from PPC campaigns to reduce cost-per-lead
   ' h6 b4 e2 G- f
7. Testing - most direct method of gaining insights to improve PPC efforts

复制代码

4 Q; j4 Q8 z3 J4 y" B




! D2 m% k6 K# U5 t

kc0203

中文意思是?