It is the internet's favourite sharing service for comedy photos and quirky images, but Imgur is now reportedly at the centre of some very grown-up negotiations that could see it bought by Yahoo. 5 X* Q* z {* w4 E
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Talks between Yahoo and Imgur began this autumn, according to a source talking to Business Insider, but this would be just the latest statement acquisition by Yahoo’s chief executive Marissa Mayer.9 ^% T6 {9 Y& m* e) k
8 I+ c9 r6 B: D$ H7 \, b% `5 q* kSince leaving Google in 2012, Mayer has bought dozens of popular web startups, including paying $1.1bn for blogging site Tumblr and £18m for news app Summly.4 x; m3 s. I3 ~
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With more than 100 million users, and generating money through ads and image-hosting services for companies as well as recently tested sponsored images, Imgur would be a significant addition to Yahoo's stable of consumer services.