It is the internet's favourite sharing service for comedy photos and quirky images, but Imgur is now reportedly at the centre of some very grown-up negotiations that could see it bought by Yahoo. ! b, j. w/ e$ ^- @% J- ~. u0 M8 O8 h1 | 9 K- N* ~; _+ N. S# tTalks between Yahoo and Imgur began this autumn, according to a source talking to Business Insider, but this would be just the latest statement acquisition by Yahoo’s chief executive Marissa Mayer./ o, w! E9 d. T! z( m0 a* e
$ w0 `9 F, p1 y6 x7 USince leaving Google in 2012, Mayer has bought dozens of popular web startups, including paying $1.1bn for blogging site Tumblr and £18m for news app Summly. 8 G4 u/ [& S% l: F1 c3 A) G" u( C8 A0 a4 Z3 W
With more than 100 million users, and generating money through ads and image-hosting services for companies as well as recently tested sponsored images, Imgur would be a significant addition to Yahoo's stable of consumer services.