The 23 Best Keyword Tracking Tools (According to 107 SEOs)
Tracking keyword rankings manually is far too time-consuming. A better approach: use one of these keyword tracking tools recommended by 107 professional SEOs.
Without the right tool, tracking where your site ranks in organic search results for target keywords is a time-consuming process.
Manually checking and tracking your rankings requires depersonalized search tricks, long and detailed spreadsheets, and constant vigilance.
It’s less of a burden if you only check your rankings occasionally. But few SEOs are willing to go months without seeing how their efforts are impacting rankings. In fact, half of SEOs check their rankings either daily or multiple times a day, and another 37.7% check them weekly:
how often do SEOs monitor for keyword ranking changes
When you monitor rankings that closely—and at that frequency—manually checking Google’s search results for your target keywords is incredibly time-consuming. Using a keyword tracking tool is a much simpler, more efficient, and more cost-friendly option.
But which keyword tracking tool should you use?
To find out, we asked 107 SEOs to tell us about the keyword tracking tools they use to keep a close eye on how their site and pages are performing in organic search results.
Most of our respondents use the tools they recommend to keep an eye out for both ranking increases and decreases:
why should you monitor for keyword ranking changes
Altogether, our respondents recommended 23 keyword tracking tools. Topping the list were Ahrefs and SEMrush, which both received 30 or more recommendations.
Here are the 23 best keyword tracking tools, listed in order of the number of recommendations received. For tools that received an equal number of recommendations, we’ve listed them in alphabetical order.
1、Ahrefs (31 recommendations)
2、SEMrush (30 recommendations)
3、Google Search Console (8 recommendations)
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