之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:}
2 S, G4 L+ }4 [; E+ V0 x( ^7 h _iAmAttila’s TOP List of Traffic Source TOKENS
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4 Q. X, ^8 Z+ E) M$ }ExoClick Dynamic Tracking Tokens/Scripts/API9 {& C+ @2 i# h
Tokens Description
. M* {: f" S- Z$ t{campaign_id} ID of the campaign.
8 L( W$ ? ]# y. T2 q{variation_id} ID of the variation. (Banner or landing page)4 r1 ^; K t+ f1 B% y t
{src_hostname} Domain name where the ad is displayed.8 S$ V ]6 v, b; E ~1 y- K/ k( z
{site_id} ID of the site where the ad is displayed.
4 r) F3 e9 O$ f2 c' a{zone_id} ID of the ad zone where the ad is displayed.8 X$ v# p, i$ Q g
{category_id} ID of the category detected.
0 r8 @/ d) f$ [" u5 I9 {$ e; w{country} 3-char country code of the visitor.; f' `7 [, T7 o7 U
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API8 B: E& F8 n; P" P2 G
Tokens Description5 w; e6 b* S- ]' m) Y6 c, H
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system8 D. u ^3 o' |0 O% w
[=DEVICEID=] The UDID of the Android device as device_id
$ d4 p9 y a* d5 }4 P[=ANDROIDID=] The parameter for Android ID as android_id
& A) K, Y( ] W5 g[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address& ^0 q( x5 C. _
[=ODIN=] The ODIN of the Android device as odin
, }2 P" M; @* j1 r) N[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
, c/ }* W) `2 \) c0 Y4 g' G5 K2 G[=SERVICEID=] MobPartner’s service ID as sub_site
+ p3 P; \, Y+ [- D/ `0 e- ^. ^7 I[=CAMPAIGNID=] Campaign name or ID as sub_campaign
. d4 M& _) m% B0 G$ k: L[=ACTIONID=] The action ID as sub_adgroup3 ]4 @$ x' R# Z5 z4 {2 A3 T! y
[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
( N3 U; l5 `3 z* w8 z$ t _& T; N3 F[WEBSITEID] – ID of the website that was source of the popunder,5 H9 O* j) m; f6 L: @/ Q
[KEYWORD] – keyword that was used for keyword targeting,7 e" G- {5 k. Q8 d2 w% K* Z) ^' m
[CATEGORYID] – ID of category that was used for targeting,
- S' v2 B' }3 O[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts( E: S% J2 @! O" c- @
%siteid% – Site ID5 M* i5 I% E1 E% D
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts. u" Z( `' Y; I p& f1 v( t
{$id} – a unique ID of the traffic source/website
) N) }( U, f0 B0 A! _{$cc} – two letter country code of the visitor) ], R+ |8 I+ ?! X; Y
{$category} – the category of the traffic source/website( ~+ g) L1 H7 [' W" T( \. H
{$domain} – the domain of the traffic source/website
4 t5 d$ Y% h1 P) n/ K% `. C1 d{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
- v* ~4 Z. I( f6 i- l{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
. i+ w% i1 u; b0 `8 u; k; h6 g{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API
! h5 x( P; w$ x9 E# T c4 q# ATokens Description
& {7 B2 V; }2 O7 D( q{adId} Passes the unique ID # of the ad that was clicked.
# Q) p7 `- z, r3 U5 k8 |{siteId} Passes the unique ID # of the site where your ad was clicked.
, ?8 h* ~; v$ F: q{campaignId} Passes the unique ID # of the campaign that received the click.
0 G+ k& ^1 ]9 ?8 E6 k{networkId} Passes the unique ID # of the exchange where your ad was clicked.
; B' _* _# d v* @) f* B3 k r: {{postbackId} Passes the unique ID # of the visitor that clicked your ad.4 a* ^+ _- z3 M' s' p
{domain} Passes the domain name where your ad was clicked.6 k: D$ h* j% v6 K3 e
{pageUrl} Passes the URL of the page where your ad was clicked.
2 L: p# d1 V; g) ^9 J, I& _5 x& }{demographicIds} Passes the ID(s) of the applicable audience segments.
6 E; Q2 C: s8 c, _6 I{contextualIds} Passes the ID(s) of the applicable contextual categories.: b6 j6 a: o7 L! T
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
8 `! | R$ L( v) e- q{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
$ R" G! m; g/ T4 E{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only). }6 f; f0 o. y& f
{carrier} Passes the carrier of the people that click your ads. (mobile only)8 ~# t4 `& L2 J7 v9 k: O
{device} Passes the device of the people that click your ads. (mobile only)0 d2 u; ?" s; q; E
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)6 ^# X; I8 U( f# }2 h
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
4 d, p0 \! ^, K( B0 wTokens Description) ?; h* K: L8 [6 f
user_id get the Android ID or IDFA of the user who clicked your ad.
1 D5 B( B9 _9 [app_id get the App ID of the publishing app from which every click came.
5 R' n6 [8 C2 V* r, |# ]8 P' a& d! Kcreative_name get the creative name as you inserted it on our portal.
" s* S8 s }0 `2 Xcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
% J+ U8 D/ B* j, ibid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
$ C* X; N- M1 `5 ]( S* A$ `: _Tokens Description5 M6 d1 Y7 M2 h# }2 ~7 Z
{clickid} Go2mobi unique click id
% k; I, f) A. ~3 [! R2 F7 H{campaign} Go2mobi campaign id
0 G' _) @$ U$ F/ r* R6 B{pln} Exchange placement name1 D' m$ P' z( e. |- V# ^3 a
{plid} Exchange placement id# Q5 Z1 m+ Q$ Y; J
{crid} Go2mobi creative id# j: k+ R# i) c: x; U, V I
{imp} Impression dimensions (width x height)& z* e/ J. g! o: }
{cc} Exchange country code of user% w+ S- o% @8 m- c; P3 _
{referrer} HTTP referrer url (if applicable)
/ s) ?# f* c& B4 Z{referrer_domain} HTTP referrer domain (if applicable)
3 B! L2 b/ e* y9 v) O- S- k8 V- |{isp} Carrier name of user6 P5 v' E7 @# q2 F7 Z" S
{ip} IP address of user4 }; k A2 @: a7 i
{xip} Proxied IP address of user
4 b0 ] N5 o0 [+ l" Y. o$ e8 Q) r{country} Carrier country of user
7 B% f" ?$ S* O4 p: X& t{region} Carrier region of user# o9 T: \( p( }% {. b2 I7 t4 {" N! y
{city} Carrier region of user I p8 E0 O" I5 h" I/ M
{agent} Device user agent' k; j: Z' S2 F1 t
{ua_hash} Device user agent SHA1 hash
- y( B* P- U" j2 k* d% @' Z{device_vendor} Device make
& t8 Y( P5 X- e{device_model} Device model
& Z% W" I2 i( D. i8 V{os} Device operating system
. T+ _6 \9 N6 ]7 v{os_verion} Device operating system version$ M3 L" S% N ^9 ?0 `( g: D
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API& U4 J, L1 K0 ?3 @* c" n
Macro Field Info7 b/ E" Z8 J! |* V$ a* i
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions); a9 O) n5 h7 T8 `' p' H8 p `6 Q
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
( }* @ `* h7 L, n& n* E3 c{{{creative_id}}} Creative ID (Identifies the creative used in the ad)% Q4 \5 U' L, X- ~5 C: h
{{{ad_name}}} Name of campaign* s- D1 {7 h' q- h0 j9 H
{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)2 p2 z" {5 ^6 M1 l/ B g" H
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)/ T% g2 F9 a& Q+ |+ O
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …), x0 S0 D) e" d
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
) O- W" _& X% m1 [2 ^9 F# g{{{media}}} app or site6 G3 A0 [3 |% _$ x1 @3 o! I0 o
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)( Q+ C1 D, A+ X( S! v
{{{ip}}} IP address of user: p+ i. N7 H$ B
{{{app}}} Name of app where ad is placed& o$ P. x; p7 y
{{{site}}} Name of site where ad is placed
@6 Y2 `: B. t0 G% {$ ^{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
* m' p* ` `% b2 W& y! S+ R{{{ua}}} User agent string1 _3 a+ a' q* u8 p3 u
{{{category}}} IAB Category of site/app. N p; ~! l. F, k0 [: D) n, E
{{{subcategory}}} IAB Subcategory of site/app
2 j5 T% y; A+ G) p1 }* a9 m3 H. A{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
8 _1 _3 l" o5 r6 Q5 R0 X- a[CLK_ID] – Click ID as sub15 y: j4 D1 I( @; y$ G2 q7 K; A
[PUB_ID] – LeadBolt’s publisher as sub_publisher
5 h# K( d7 [$ y- t) Q6 s4 G0 k[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
% |. a7 e: o2 \4 Z[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
% k: u9 F& }& ?/ B; \6 \3 {2 {{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.* ]: M; B% ^+ ~, c3 |2 ]
{random} To substitute a randomly generated value associated with this click
+ S$ L6 Q9 y1 E{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description2 i# Q5 M6 W9 G5 n, _3 y
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.! d0 e1 D V- C# o# X* Y
%d% IMEI (MD5 encrypted)
' ~- l9 R& N. I%androidid% Device android id
( l) u( D2 t9 S* `) S3 I, j%carrier% Carrier name
$ c2 p2 L1 t& M* e! I%device% Phone model
( Y5 w$ T. r2 t" a; {%manufacturer% Device manufacturer name" F( G6 a O% [/ Z
%campaignid% Campaign Id
" J K; g0 r1 N6 S. h& X%creativeid% Creative Id
; y' i1 M7 b L5 j$ n3 \; M%ip% Device ip address+ l. l. q) V" `# `& R2 \
%state% State
7 m, \( ^8 [ K k%city% City
* S7 Z, s0 p4 m( \7 m%dapp% App Id6 `; Q+ D6 |% ]% Y: P- N
%pubid% Application Developer/Advertiser Id) r, `; h+ x+ C; s
%framework% Device OS Version Traffic Force:& b2 f# y% u9 J2 i Z
{site_id} – id of the site on whch the ad is shown
7 D' }4 _* ~3 A- p7 ~' R8 v{channel_id} – id of the channel on which the ad is shown9 U5 i; R5 R% J
{campaign_id} – id of the campaign
5 R! z6 `/ R' v1 }{group_id} – id of the group# w6 I, {- b' B- s3 ^' J4 p
{ad_id} – id of the ad
# ?$ |7 e8 { M. ?( D{keywords} – list of keywords by which the ad was found
; k% c- O! a& {# p4 y3 H& _2 h8 e{v_country} – visitor country
# L+ z7 n6 P% C+ J: c- k{v_language} – visitor language* i. c. \5 I4 j
{v_browser} – visitor browser
7 N6 N' O( @6 D2 M{v_os} – visitor operating system Traffic Factory:
' z3 [3 w$ U0 U$ s, i" z{campaign.id} Campaign’s id- [2 {& e3 n- L4 B
{target.bid} Target’s bid
3 x4 O6 i# q" k6 `! G: G& x: i* N# X{banner.id} Banner’s id
Q' G( J5 W0 V2 h{banner.name} Name of the banner. |5 V# i9 z6 D! p' O, `( g
{banner.size} Size of the banner e.g. "338×235"% i. z* S) }1 P- z' A. p
{target.name} Campaign’s target name7 d _ C j$ ~, e3 ^: Y8 u- G
{categories} The page’s categories0 {# \; n8 m2 A- Y
{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France9 }( n2 w7 R, Z9 f7 k; C
{user.browser} User’s web browser5 W$ b( J/ ]8 R& d4 U
{user.os} User’s operating system AdBucks:
' T/ w6 M6 I5 J. E{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.% n u) G* e8 W% `4 _8 w" }
{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
7 c/ V8 h( Q- `{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.8 H( b. g! d* _, u
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized." R' v( \4 ~" [* j6 p
{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
]6 k" C& d6 g. ~9 `) u; [{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
3 n" r! T( C$ {3 V" b. V+ j% M+ g{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
7 d2 ~) Q" L- v1 D" j& B9 _% S{year} : This is a tag that represents the current 4-digit year (2014).
8 I9 [, u V8 e' B7 V @9 E{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
9 g& D: ?, G/ @( S7 F; H9 v m{zone}8 X& ~; A9 j6 ?5 \% V
{keyword}# s3 M- C+ M1 [2 D0 ?! p
{country} 50onRed:
( R+ R1 G0 L( o7 T, E8 K{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} 8 e* m" H6 Q" E+ j" }1 D* M
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