4 H/ [* M" ?. l1 k4 c+ e0 oThe electronic cigarette (e-cig) market has been slowly developing and is starting to gain some traction in some regional markets, with the UK expected to top 1 million users in 2012, while by comparison the UK’s population is estimated to hold around 12 million tobacco smokers. This represents a potentially major shift, and the e-cig market may eventually come to replace the tobacco industry. " Y; W2 I! C1 ~7 o! f' M. U$ p& d4 t' {8 O2 g. ]' d
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Which companies are the electronic cigarette market leaders?" w: j5 } c* I5 ^
How are the tobacco companies becoming involved in electronic cigarettes?5 U. ~4 ?9 b- m5 y; v
Why are the tobacco companies becoming involved in electronic cigarette companies? / t4 ^' |) n5 |1 ^3 q% o+ cWhat is the likely future for the e-cig market? 1 Q& z: I* r8 y" s' K( F T - e3 y% z* }0 N, W% R( p6 x) F( S% f- L: S) G( k
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