We have carefully analyzed your request and would like to say that there might be numerous reasons why you see fewer impressions than we send you. |* }; p% F* D$ _. g& eBut here is the list of main reasons which can cause a high discrepancy: P( F! J3 u% N( p7 o
- there may be a number of zones causing the discrepancy, so we recommend to you to check by zones and exclude such if any $ H* B) ~) u/ W8 g3 E2 `- the more redirects are in the url the more chances it will cause the discrepancy * v7 k5 J+ g s: c- if you use complex targeting, your tracker might do not recognize some of (opposite to our data), so it might cause the discrepancy too. Consider running a small test selecting just a GEO or GEO+platfom and check how it performs discrepancy wise.# ]* i* e: [8 e* K& u! I+ p3 S