之前设置追踪，在token方面设置出错，逛论坛无意发现这篇文章，感觉对新手可能有些用处，有需要的可以看下，除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} , z+ ~+ t" j _: q# m! `
iAmAttila’s TOP List of Traffic Source TOKENS
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ExoClick Dynamic Tracking Tokens/Scripts/API5 `, R; a$ S, U1 v$ v! S, P' `
Tokens Description" V8 F* p' V! Q8 l
{campaign_id} ID of the campaign.5 c3 {5 ^# N0 R% s5 s3 P! \
{variation_id} ID of the variation. (Banner or landing page)
0 q* ?6 Q/ s1 A Z{src_hostname} Domain name where the ad is displayed.
6 z6 d0 |& g, K{site_id} ID of the site where the ad is displayed.# Z0 g9 f3 W' D P1 f# T! H
{zone_id} ID of the ad zone where the ad is displayed.3 }' ], U M8 ^
{category_id} ID of the category detected.
$ ^7 |6 F( ?- |% ?) }6 j6 o2 E{country} 3-char country code of the visitor.
% Y* a5 r L; S5 z2 i+ p* ]{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
3 L( }( s5 ?" m0 KTokens Description' r. Q5 j% g" j, s3 ~* B
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
: M1 M8 B$ O& h* e+ P[=DEVICEID=] The UDID of the Android device as device_id
& c5 _. J3 |9 I! Y[=ANDROIDID=] The parameter for Android ID as android_id* K. M5 V& e+ p. K; e( h. d& j! \
[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address
& _ q x H7 h8 Q[=ODIN=] The ODIN of the Android device as odin
3 V8 L2 _9 `8 q" M7 g2 V! {[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
0 \* V$ K+ L+ H7 o; O( `6 o[=SERVICEID=] MobPartner’s service ID as sub_site4 j/ I9 Y% L' i# v; k% Y/ Y n( L
[=CAMPAIGNID=] Campaign name or ID as sub_campaign+ \9 Z" T, k: r$ S6 `
[=ACTIONID=] The action ID as sub_adgroup
, L( k! r2 Z, P: n[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts # w: q- G2 r) ]7 d$ Z
[WEBSITEID] – ID of the website that was source of the popunder,( f" k" J! e3 h) ~) N
[KEYWORD] – keyword that was used for keyword targeting,, k2 ?0 p0 ?3 I J/ t7 U: T. z
[CATEGORYID] – ID of category that was used for targeting,; a' O2 C4 U- c2 H1 f
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
2 P8 h' ~# w$ C- ~1 d%siteid% – Site ID
: C! ^& ]3 m" `* U$ J" G%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
% u+ P( X% N/ |5 G{$id} – a unique ID of the traffic source/website
8 A) B D3 U' [: M9 J$ a& A{$cc} – two letter country code of the visitor
0 Q5 d' @9 S& V{$category} – the category of the traffic source/website$ c0 c$ Z1 }0 N% }8 i
{$domain} – the domain of the traffic source/website7 S0 z' L6 [( M6 {
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
) l$ q6 ^2 Z: k, u( ?" D" I0 ^{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
( h) Y- a8 t$ K, y{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API8 a) d8 h$ H u* h$ A( M
Tokens Description
# \* h4 [1 a! e{adId} Passes the unique ID # of the ad that was clicked.# @. S2 {6 u5 ?2 _2 q# A
{siteId} Passes the unique ID # of the site where your ad was clicked.2 `4 _9 L* `- I w0 ]
{campaignId} Passes the unique ID # of the campaign that received the click.+ ~0 o$ o( f# |' A
{networkId} Passes the unique ID # of the exchange where your ad was clicked.5 r- z0 O% w" N6 }
{postbackId} Passes the unique ID # of the visitor that clicked your ad.
7 V' m# n& A+ s% [4 Q{domain} Passes the domain name where your ad was clicked.2 Q3 G. I- z2 p+ e
{pageUrl} Passes the URL of the page where your ad was clicked.
' i( i% b) h6 O( ~2 c{demographicIds} Passes the ID(s) of the applicable audience segments.
7 t, |, s" `& N8 \{contextualIds} Passes the ID(s) of the applicable contextual categories.
" k0 y* F. A+ A{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)# z8 Z+ g" }0 ?6 S
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
, d5 R+ H9 q1 }8 d% \{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
9 B' n7 ~6 m& q$ G( I5 Z{carrier} Passes the carrier of the people that click your ads. (mobile only)
* V% {& a3 Z& I$ \9 x{device} Passes the device of the people that click your ads. (mobile only)
, A) n! _. a0 A0 Z* a0 Y2 w- w{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
~) p3 @2 e0 I' y8 Z{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API" S' B9 Z$ \1 o( h T9 K# v1 }
Tokens Description
. ?& Y& V5 I- u8 guser_id get the Android ID or IDFA of the user who clicked your ad. T- ?, p, {2 J4 @* x
app_id get the App ID of the publishing app from which every click came.: I+ U7 n! v" L& x3 z, ~
creative_name get the creative name as you inserted it on our portal.# a! b& j/ R1 H, Q
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
$ ^7 p8 u4 \- w% H% ?bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API9 z0 R$ s# {. g6 T
Tokens Description
& Q; Z* O( N8 d% I: l6 W, w# h. o{clickid} Go2mobi unique click id( g8 h: ^, P6 L3 x% X7 E, N
{campaign} Go2mobi campaign id+ G4 X E! p6 {. e, [
{pln} Exchange placement name" A" K- h, o6 Y$ r$ c9 r7 z" O
{plid} Exchange placement id9 [; P( a# q+ w6 ?$ _( b
{crid} Go2mobi creative id
k! T6 N3 y) F1 b8 Q{imp} Impression dimensions (width x height)$ n' p$ `" K5 _3 `
{cc} Exchange country code of user2 R, F! T4 l; T( H/ e1 ]# {
{referrer} HTTP referrer url (if applicable)
$ o" G1 d+ T2 r4 d{referrer_domain} HTTP referrer domain (if applicable)1 C# q0 L% a! t( l. |
{isp} Carrier name of user+ `% C7 c- U4 ?; Q7 ~! T
{ip} IP address of user6 W% u' Y( R3 x' c
{xip} Proxied IP address of user) E* `' R9 \ i" u4 a* \7 Y5 Z
{country} Carrier country of user
7 A5 S4 J0 Z R! t' b$ C+ y& [6 b{region} Carrier region of user
4 p0 g$ [1 n8 k( d* [" b5 b. g2 }{city} Carrier region of user1 E% Q& J z5 |' Z! q: Y* N; {
{agent} Device user agent) E7 v: e9 I1 e, |
{ua_hash} Device user agent SHA1 hash" W$ g0 m: i9 J. ]& g2 m2 u
{device_vendor} Device make6 ~" n& v7 P( d% _0 R3 s+ b+ C( T
{device_model} Device model$ k$ F0 w7 n1 r6 a4 p* R6 @
{os} Device operating system
: D' I8 ]1 W6 F5 ?6 @6 q+ \! j9 w: R{os_verion} Device operating system version% g2 W( R6 H8 ]. q& t8 @9 d
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API& s. X9 y$ a3 L% @% F3 T: }
Macro Field Info
6 m9 k9 z, D9 h) w7 L{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)
( X0 \5 x0 w8 s{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
# r: O5 t/ {5 [{{{creative_id}}} Creative ID (Identifies the creative used in the ad)
! z2 U: z: z' g: T6 o1 I{{{ad_name}}} Name of campaign
1 m9 A" w k+ e/ ]* h" i% w' a+ f5 v{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)3 [* L! N# R7 s9 o% ] r
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …) G* b% V+ C% i
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)
7 R4 T0 ]+ I4 \5 {$ d- q{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)* ?2 S3 K$ i/ K: q( |9 o* |
{{{media}}} app or site
) y2 a/ t- a- E( V- o% X( e{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)% J( [1 Q) f. l% e0 p
{{{ip}}} IP address of user( d* y! z8 o# D7 P+ p. G/ H, H5 D2 r9 n
{{{app}}} Name of app where ad is placed1 z7 M' ^/ i; W+ a
{{{site}}} Name of site where ad is placed
2 Z, `; c) S: H3 T5 p% Z8 z{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.4 [7 I* P6 Z8 C
{{{ua}}} User agent string$ b. m5 k" v D/ }0 B' O. P) y
{{{category}}} IAB Category of site/app
, B R z3 c' t$ z' A5 i* Y t) ]{{{subcategory}}} IAB Subcategory of site/app1 s$ E. M" l# O) S+ a1 f
{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system6 Z- |1 {" W% u4 B
[CLK_ID] – Click ID as sub1
- k4 n9 T& Q/ g8 a p5 u' R; t[PUB_ID] – LeadBolt’s publisher as sub_publisher0 }8 h' W2 Q7 L! b m3 l& s. l# Q
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group- I+ V0 x3 A# H
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click
1 _) O Q! F$ y{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.6 U+ O1 q0 A. W+ V' r/ d
{random} To substitute a randomly generated value associated with this click
4 s4 ]" H/ Y/ c{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description8 N; }, ^( P& }9 ?% i7 a
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush. t3 t q8 \9 r
%d% IMEI (MD5 encrypted). D1 d: o2 R( {8 y9 K9 ?
%androidid% Device android id
a8 Z! W! O0 f! L4 }%carrier% Carrier name
! k9 i3 v; ~) I7 K%device% Phone model
0 Y6 L8 l5 l# r8 }2 [) o5 t%manufacturer% Device manufacturer name
2 [$ J* g6 A9 q5 o7 D%campaignid% Campaign Id0 E5 ~3 u" J1 d& B/ @
%creativeid% Creative Id2 e4 r: }! y% h. y* ]- i
%ip% Device ip address
! `( |4 D: X" r A6 c/ Z/ ]%state% State3 u$ P) B5 Y) _# r. r. e3 J
%city% City
" g# J; \% L% _9 S%dapp% App Id
: y/ H1 D7 L+ C! K%pubid% Application Developer/Advertiser Id: E8 e6 k! a4 t8 M
%framework% Device OS Version Traffic Force:
8 x# \" B' w$ P6 t, k8 [' c{site_id} – id of the site on whch the ad is shown) a& }( _- u) j
{channel_id} – id of the channel on which the ad is shown
{6 \! P- _) h# X/ Y/ Y% b4 v7 T9 a{campaign_id} – id of the campaign
$ m' T5 X# j4 F6 E! G5 y7 M{group_id} – id of the group! r- c! `! N' H2 \
{ad_id} – id of the ad8 T$ e7 W, V6 k8 k4 q2 J
{keywords} – list of keywords by which the ad was found& m V8 U; Q" L7 ^
{v_country} – visitor country& A3 w5 ?- Y4 a0 D6 W: Q5 v
{v_language} – visitor language; x6 F6 I& c: P/ X- Z
{v_browser} – visitor browser/ c! ]# w% ~" F& m+ |* y
{v_os} – visitor operating system Traffic Factory:( K. O! L& Y, I' Y" U
{campaign.id} Campaign’s id
$ b4 |% ^4 c3 R. p2 V- r{target.bid} Target’s bid7 e0 l% e3 s4 }# X
{banner.id} Banner’s id/ I9 l& {6 m, J( |, h, z( N
{banner.name} Name of the banner. p a$ y% R: f! y, a5 Z
{banner.size} Size of the banner e.g. "338×235"# ?& n; @3 k+ Z. u1 C
{target.name} Campaign’s target name
! x0 L3 M5 ?" V+ H, A# h4 z{categories} The page’s categories
1 @2 |. `9 J5 ~; S( @& ^! [- O{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France, w2 s1 ]( h: ~; k: D6 B/ ]
{user.browser} User’s web browser6 L6 y; a) f; I4 ^0 A2 o* x- j
{user.os} User’s operating system AdBucks:% Y+ C& z8 w% j/ ~
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
& n" L) a/ z m( ?{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor." O z' A6 a* k4 g( d: U! P. p6 h
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized." |/ b) {' d/ u( @
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
3 a5 o3 @: @8 T2 M, K) E; H8 m% b{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
" i' B7 D: P1 ~, n. ^1 ]{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.1 ?& Y, V w& _9 x* |7 i( a
{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.) G3 `# \% w0 r) C4 M+ q# A4 C
{year} : This is a tag that represents the current 4-digit year (2014).
* m; N' x6 ^0 P' |% E4 S4 w{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
0 C; m9 _& U& h7 E{zone}
; a1 H+ F2 Z% M5 b9 J{keyword}8 M1 z) M" O2 ~, A; E
{country} 50onRed:/ Y" B2 ~/ d0 A: b* P8 s4 y2 I
{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} ! V6 N7 e2 |- t' P* |
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