之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ( _1 Y& {; f0 o$ P$ t8 g U
iAmAttila’s TOP List of Traffic Source TOKENS T6 ?% h2 r9 {4 r3 \
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ExoClick Dynamic Tracking Tokens/Scripts/API9 C- X! W6 B; S$ u# v
Tokens Description# T4 q: a* Q4 v0 e
{campaign_id} ID of the campaign.2 J6 t: e9 ]# |! F( e3 _: r3 ^
{variation_id} ID of the variation. (Banner or landing page)* t2 _' ?. W8 A) u
{src_hostname} Domain name where the ad is displayed.; d9 g- j) o6 y/ |
{site_id} ID of the site where the ad is displayed.8 V0 o+ X& _; i4 b$ M
{zone_id} ID of the ad zone where the ad is displayed.. D+ b+ w4 |* I% L& `4 U+ W% x
{category_id} ID of the category detected.3 W9 v5 o# P) `7 u8 P3 ]; M& }
{country} 3-char country code of the visitor.+ B2 x6 @6 T* @" a" r2 d
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API9 g$ L: R8 d2 s8 N' g* ]1 B. @
Tokens Description7 U# [/ w1 v! q- f' t" a
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system- u, E6 P: [& \% D- [( p6 ?
[=DEVICEID=] The UDID of the Android device as device_id, W+ }/ e; v+ n+ O0 u( M
[=ANDROIDID=] The parameter for Android ID as android_id
' z+ h# E$ W* j3 y; ^[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address& Z0 s$ C, v W2 f V- O9 s, Z; i6 q3 n
[=ODIN=] The ODIN of the Android device as odin
2 s) k/ C, v9 r& I1 X& \' @[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
" u! D: q1 Z D1 ] x9 ~[=SERVICEID=] MobPartner’s service ID as sub_site m% a2 Z1 v" r/ ~6 f
[=CAMPAIGNID=] Campaign name or ID as sub_campaign; ~7 H. @& ?! ~4 }9 a9 _5 G
[=ACTIONID=] The action ID as sub_adgroup
7 V# d& R! v/ {2 u[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts
2 A% ~- t v$ }' A9 j2 I[WEBSITEID] – ID of the website that was source of the popunder,
1 i3 u9 ]+ F# _, F0 \/ w' e[KEYWORD] – keyword that was used for keyword targeting,* O% B+ v1 v4 n5 e! ~9 o* j
[CATEGORYID] – ID of category that was used for targeting,
$ Q5 i% g$ w; I1 m3 T, M0 P' D[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts
/ Q8 \3 e' m9 |3 a5 E: ?/ ^, b%siteid% – Site ID. Z, s9 n" [: f( @7 c+ R+ o
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
. ^2 n6 `! |* B" ?; L9 I{$id} – a unique ID of the traffic source/website; H9 A8 T7 ~/ I4 `! ^
{$cc} – two letter country code of the visitor! K) j, Q f' Q
{$category} – the category of the traffic source/website: k2 ?" B. Y$ h* h/ K# L3 p( Z
{$domain} – the domain of the traffic source/website
3 M& y2 }7 J0 z9 }9 ]{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube); u1 G% u, k) l' T9 n% \
{$ad_id} – a unique ID of your ad (works on PlugTraffic only)
" \6 O5 u/ m, I9 g- A{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API1 i( |! X5 O* } d7 ?
Tokens Description" v ~& ^$ a4 z# O- O/ u/ |& n
{adId} Passes the unique ID # of the ad that was clicked.8 }; n5 e$ Y# a3 O) U! m
{siteId} Passes the unique ID # of the site where your ad was clicked.$ p; J ?+ s q+ j5 I( e9 l; h
{campaignId} Passes the unique ID # of the campaign that received the click.
& [! n( ~/ [& c* J- O{networkId} Passes the unique ID # of the exchange where your ad was clicked.
; `" n) `( _9 R- V) Y{postbackId} Passes the unique ID # of the visitor that clicked your ad.
) B, ~% H- O' {0 T1 [$ e: p8 R" y% U{domain} Passes the domain name where your ad was clicked.; G- a n; G6 }8 t- [' ?# h1 C3 \' g. k
{pageUrl} Passes the URL of the page where your ad was clicked.' x3 ]. A, m0 b/ F7 N+ ]7 E
{demographicIds} Passes the ID(s) of the applicable audience segments.
( {- t- _* A) c# h% j{contextualIds} Passes the ID(s) of the applicable contextual categories.! V. H# z9 s$ G; h3 m& { Z6 ~
{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)3 W1 U* f! O @3 H, O
{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)$ n4 |. e6 a0 L, w
{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)( [# M8 W/ L9 s# F2 L# }7 m
{carrier} Passes the carrier of the people that click your ads. (mobile only)
7 j8 ^, ^* I# Z; M) U. I{device} Passes the device of the people that click your ads. (mobile only)
0 G( M3 |3 _/ T t+ F' ~( d{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)
m4 u0 [6 j7 d8 A! Q& a4 y{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API! v& X T9 U& P
Tokens Description
# B' Z! A3 O4 r2 f8 ruser_id get the Android ID or IDFA of the user who clicked your ad.
( E' g$ p6 P9 d3 X$ Yapp_id get the App ID of the publishing app from which every click came.$ p$ Z6 l% i2 w+ ]- D" L
creative_name get the creative name as you inserted it on our portal.1 k2 F, d" B- ^6 w( c
campaign_id get the campaign ID that was automatically assigned to your campaign on our portal.% Q- m1 U3 O- J+ o% |& J, {+ x
bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
. O# J/ p% b/ J+ B: nTokens Description
: x: R( V0 v/ d' c' B7 S{clickid} Go2mobi unique click id
$ K* p/ j! v. @, y. s* {{campaign} Go2mobi campaign id
9 a2 x0 i) w- f. R% F{pln} Exchange placement name
7 ~$ d) ] c; I8 [8 p$ `{plid} Exchange placement id
! z% v( A" G v2 l {8 c$ e7 X9 n{crid} Go2mobi creative id
- W) E- ^$ N7 R' H# ?{imp} Impression dimensions (width x height)8 |; Z5 T+ S( i1 s4 e; Q# t" T
{cc} Exchange country code of user6 T' w6 Q8 Z9 t* {
{referrer} HTTP referrer url (if applicable) Q4 w2 ~* w |6 b
{referrer_domain} HTTP referrer domain (if applicable)
& c6 B. B7 k4 k8 q: B# \: a! l{isp} Carrier name of user
! a. l% A8 H. K G4 M0 i' ]% S. q{ip} IP address of user% @9 M0 ?" p$ g& d
{xip} Proxied IP address of user1 v; C. O; Z$ E* d& k# ?+ F
{country} Carrier country of user q' Y$ t2 H4 z
{region} Carrier region of user9 g0 n& [4 d) L; q
{city} Carrier region of user& | s$ @/ ^" R# a2 W
{agent} Device user agent- J, G1 v# Y5 O& o/ a* L. E3 {
{ua_hash} Device user agent SHA1 hash
! p8 k: Z, g) z0 q! E$ g. o{device_vendor} Device make
+ V3 ~+ p1 |; V& [" F3 v{device_model} Device model
& ` C: P* `; j3 M3 R4 ?/ F{os} Device operating system
7 Y2 X4 l! q% P1 ~2 l* Q6 V{os_verion} Device operating system version9 {6 l7 N; _ t% M. [. b b4 Y! e7 Z
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API
; i: C2 G; M2 r0 GMacro Field Info
# q. Q' a' r5 p& v# s8 ~5 L4 T{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)" O: [/ o) O; s9 ~: N
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)* C' n- w: Z& \. j
{{{creative_id}}} Creative ID (Identifies the creative used in the ad)3 \7 k+ } f2 r0 T9 g! b. d
{{{ad_name}}} Name of campaign
, q5 o8 G, w4 |0 t/ c{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)" _% w. S" d# ]6 \ n
{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)
2 O0 z+ L* e% `8 v, G{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …); |& i/ G" G4 H- ^* @& g1 Q
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)
% k- ]2 ?7 E/ d: U+ i. X) g2 f{{{media}}} app or site8 R$ `; `/ m6 H. q0 F
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)9 L7 r6 O0 ?- E) e& o; A/ ?- G
{{{ip}}} IP address of user
% a: I. I2 H' X7 e! _; g- w{{{app}}} Name of app where ad is placed
7 E: z# Q8 B+ f! H5 ?) w1 J{{{site}}} Name of site where ad is placed" {8 I1 g6 c" k8 L) f
{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.5 S$ Q* Q/ F! C. R" k
{{{ua}}} User agent string
* N4 h$ m' ^* \) ~5 Y9 V1 Q: ~{{{category}}} IAB Category of site/app
7 k4 w4 F3 O+ F+ [{{{subcategory}}} IAB Subcategory of site/app
L8 H% A/ X8 K{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
5 j: H1 m' N, q( M# m$ T; Y[CLK_ID] – Click ID as sub1) l' ]+ W/ u8 R# Z( u0 U
[PUB_ID] – LeadBolt’s publisher as sub_publisher
! J+ P& o4 u) @5 s) A[AD_GROUP_ID] – Sub Ad Group as sub_ad_group
3 k2 o9 F; w0 V7 k1 A6 t[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click1 ?# S v N P! [& c5 N( F
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.2 y ~6 g( @( g; z
{random} To substitute a randomly generated value associated with this click: C* O; x1 K2 @* L2 T9 w1 Y
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description# Q3 a/ b' g u, k$ L" U! K
%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.5 v; E4 V& S! c& y% X
%d% IMEI (MD5 encrypted), Q5 i6 e+ ?$ d9 Y
%androidid% Device android id
" l7 O( R% C0 ?' T%carrier% Carrier name
5 c9 V2 o7 t" T9 k1 m( Q: E; A%device% Phone model- K$ ^1 |/ k4 z+ |5 W
%manufacturer% Device manufacturer name5 {5 E5 y% [- U
%campaignid% Campaign Id
: [' ~: Z1 ^$ N%creativeid% Creative Id
. f3 |" R7 s# I5 d* u' ^' h; d& n4 a%ip% Device ip address
0 U; Y, a3 ]% y( q%state% State
# a1 M3 K4 k/ I% b3 } e2 h ~9 b%city% City
7 }, A8 I- r9 D$ r7 p6 Q$ v: S V9 q%dapp% App Id
1 w: O/ d+ Y1 ]9 R) Y# U; F+ _: V%pubid% Application Developer/Advertiser Id9 K; i$ v( ^! }) i4 l. E) w- N* I
%framework% Device OS Version Traffic Force:
' U/ ]% y8 N- Q. s* b/ P- C{site_id} – id of the site on whch the ad is shown
4 O* l1 v9 l# |. y7 a( `{channel_id} – id of the channel on which the ad is shown
* J* n E+ \5 Y, d, ?{campaign_id} – id of the campaign( F; c/ w% }' U. U+ _& u8 H G) V/ c" R
{group_id} – id of the group
) P8 Z8 O6 v& R4 n{ad_id} – id of the ad+ |* a; L+ r; g1 I- @/ M
{keywords} – list of keywords by which the ad was found
' |& \0 Y6 b: x' L{v_country} – visitor country
2 \. F; K- o4 V, C' b{v_language} – visitor language, \$ d# o7 {1 D' I/ }- d
{v_browser} – visitor browser
8 }/ `* C3 B( O3 o. _{v_os} – visitor operating system Traffic Factory:6 T" l$ O7 O4 E3 ^- q: f
{campaign.id} Campaign’s id/ q" s* g* Z8 A1 H7 J/ b) u3 A2 p
{target.bid} Target’s bid! z! n3 E* h7 i+ k
{banner.id} Banner’s id2 b7 N, `$ z8 q/ A3 _
{banner.name} Name of the banner! R& J) b0 Q! \( s
{banner.size} Size of the banner e.g. "338×235"4 S" n* ?+ { |. i
{target.name} Campaign’s target name
# q# N. Y. `) @. G8 G8 R{categories} The page’s categories
- N, {7 j. F* h d. j; V) n1 p7 a{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
1 ? A8 Z# g- o, e Y$ }# }{user.browser} User’s web browser+ d4 H( p2 S3 o3 g' U+ W' E
{user.os} User’s operating system AdBucks:7 `1 E/ `: x, _
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
+ _ w: W r: j1 U& f( h) o{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.
( Q2 D, P% Y* D$ u4 z{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.
' T. Z2 o& R- ~+ f! m9 ^{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
( b) w0 A! s7 K- A0 N{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
/ _+ e, M: @4 S& \* X8 ^5 N{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
. \& j5 K8 Z l T# l{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.
" F: X B' k8 u1 f" E7 d/ O{year} : This is a tag that represents the current 4-digit year (2014).
S: {) }" T; C3 [# E- N{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:
Q2 G" H( m" e0 \* i, C, Q{zone}5 A7 H7 B6 [! H, A, h
{keyword}
' ` k7 \5 ^% b! Z$ G9 @{country} 50onRed:
8 Z- q5 n$ F6 Z! e{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id}
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