之前设置追踪,在token方面设置出错,逛论坛无意发现这篇文章,感觉对新手可能有些用处,有需要的可以看下,除了看token,还可以看下iAmAttila用的流量平台{:soso_e113:} ; C* L2 Z& t2 `( C- D
iAmAttila’s TOP List of Traffic Source TOKENS
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, q, O5 i! f! f- rExoClick Dynamic Tracking Tokens/Scripts/API; V- i" ]& M# H& A1 r$ O
Tokens Description
o. d8 p# s* \4 U0 H{campaign_id} ID of the campaign.
. P% d' I5 a$ n- F' z* L. S; D{variation_id} ID of the variation. (Banner or landing page) T* P2 r5 Y' d2 v$ |4 |, O
{src_hostname} Domain name where the ad is displayed.
( U! x7 `' ]2 K) N' i{site_id} ID of the site where the ad is displayed.7 V) E( W3 U s: A9 I) M U4 i( x
{zone_id} ID of the ad zone where the ad is displayed.' m; R) D1 W/ p5 f! J0 M
{category_id} ID of the category detected.
& C' P+ d1 n' R8 |# H{country} 3-char country code of the visitor.$ c. O. ^, ?/ L7 f
{time} Timestamp, used as a cache buster. MobPartner Dynamic Tracking Tokens/Scripts/API
% p. A2 ?2 u$ nTokens Description+ V9 s, l: r+ h7 o
[=MOBTAG=] Reference ID specified by MobPartner to reconcile with their own system
$ g( y V% {7 E0 q% Y6 m B1 c6 B[=DEVICEID=] The UDID of the Android device as device_id; W- |* `' E3 D7 [
[=ANDROIDID=] The parameter for Android ID as android_id
$ B; m/ ^! a- m[=MACADDRESS=] The MAC address of the Android phone’s wifi adapter as mac_address& f0 ]1 R) r4 |, h2 Q) ~; t, W. |
[=ODIN=] The ODIN of the Android device as odin
2 H8 O3 l8 ?# j! J[=PUBLISHERID=] MobPartner’s publisher ID as sub_publisher
; i A" g2 c% X P, P3 P[=SERVICEID=] MobPartner’s service ID as sub_site
8 n5 e( {: d3 a[=CAMPAIGNID=] Campaign name or ID as sub_campaign
. a6 n$ F7 k# l; K* s& {[=ACTIONID=] The action ID as sub_adgroup
; v1 G9 a5 ?1 S& Y2 e5 Q% e[=CREATIVEID=] Ad name or ID as sub_ad PopADS.net Dynamic Tracking Tokens/Macros/Scripts 7 E0 v, U2 I; h% P5 o( D; H- H2 }5 P
[WEBSITEID] – ID of the website that was source of the popunder,. O. d. [' ]! P% X
[KEYWORD] – keyword that was used for keyword targeting,7 V5 [7 |0 i5 r
[CATEGORYID] – ID of category that was used for targeting,: w. K9 w% p3 C- F" n: Y5 Q
[COUNTRY] – country of the visitor. PopCash Dynamic Tracking Tokens/Macros/Scripts2 i! @+ f# k8 q& O( _) ~
%siteid% – Site ID7 c( f; i+ i9 T* F+ ~
%cc% – Country Code Plugrush Dynamic Tracking Tokens/Macros/Scripts
3 a& }+ p6 x7 x: l @# A2 ~" [& ^{$id} – a unique ID of the traffic source/website
" T! c2 G! n1 Z{$cc} – two letter country code of the visitor/ P( J# v: `& e1 S3 y, F/ ]2 F
{$category} – the category of the traffic source/website( X( E0 b( [3 v# c
{$domain} – the domain of the traffic source/website# L1 r. c4 N8 L% M
{$trafficsource} – type of the traffic source (babelog, blog, dump, mgp, tgp or tube)
1 S6 ?8 U2 g# q, r# I8 u) V; A- g{$ad_id} – a unique ID of your ad (works on PlugTraffic only). P k3 A, p/ h- d& n- F
{$ad_ref} – your internal ad reference (works on PlugTraffic only) SiteScout Dynamic Tracking Tokens/Scripts/API5 [' q n; S5 G, W
Tokens Description: `0 U" O" b n. `/ L6 j8 S) c% x
{adId} Passes the unique ID # of the ad that was clicked.
% f5 G! ?) M. v: z3 n{siteId} Passes the unique ID # of the site where your ad was clicked.- a) r! \+ U& t& h# a$ s
{campaignId} Passes the unique ID # of the campaign that received the click.2 s) T/ N0 U" L4 u% | A9 M* E, F
{networkId} Passes the unique ID # of the exchange where your ad was clicked.
7 x/ J& d/ M; i0 g: H{postbackId} Passes the unique ID # of the visitor that clicked your ad.- Q. m ]4 Y( f4 O; I. C9 n
{domain} Passes the domain name where your ad was clicked.
2 E! c6 j4 I1 G5 G! {* \{pageUrl} Passes the URL of the page where your ad was clicked.
1 f" m% F5 Y' i5 ~" u2 x8 _{demographicIds} Passes the ID(s) of the applicable audience segments.0 q5 h) A0 p# l) i" k1 {
{contextualIds} Passes the ID(s) of the applicable contextual categories.
& S6 R. l/ ~( `{dpid} SHA1 hashed platform-specific ID (e.g., Android ID or UDID for iOS). (mobile only)
1 d9 j0 G/ y" g- D& r{did} SHA1 hashed device ID; IMEI when available, or else MEID or ESN. (mobile only)
1 b9 L2 T3 a- a/ t, [( j% ?3 U2 f{uid} This value represents either {dpid} or {uid}, in that order of priority. (mobile only)
# o8 Y0 e/ Z7 [' _1 y{carrier} Passes the carrier of the people that click your ads. (mobile only)
% {4 O1 }+ v1 L- ?, S+ e& R{device} Passes the device of the people that click your ads. (mobile only)8 u$ T6 G- O( y, V |; ^
{appId} Passes a numeric ID (for Apple) or bundle name (for Google) specific to the mobile app responsible for generating the click. [Example values: “383763″ (Apple) or “com.google.mygoogleapp” (Google)] (mobile only)2 ~' p" s% I( ]4 D! G0 W
{appType} Passes a string that outputs the origin or type of application responsible for the click. [Example values: “APP_STORE” (Apple) or “PLAY_STORE” (Google)] (mobile only) StartApp Dynamic Tracking Tokens/Scripts/API
+ f3 ], M' f' g( T2 Y) _Tokens Description
% U& t/ D* T; \9 m% Q% K8 cuser_id get the Android ID or IDFA of the user who clicked your ad.
3 N) m6 v# Y& R# R J: Sapp_id get the App ID of the publishing app from which every click came.
% j( j2 t+ v" E% s4 M1 ?creative_name get the creative name as you inserted it on our portal.
$ i7 `9 X, t4 _/ pcampaign_id get the campaign ID that was automatically assigned to your campaign on our portal.
' O4 J; K0 ~- j& ~bid_cost get the CPC bid you used for each click. Go2mobi Dynamic Tracking Tokens/Scripts/API
: I3 X; R' j( zTokens Description
) ~8 a* D% @2 v4 E, z' r{clickid} Go2mobi unique click id
9 {& q2 \6 F6 `- Y+ F{campaign} Go2mobi campaign id8 O" X6 S a5 N/ b/ M) J$ e
{pln} Exchange placement name/ V& {- n5 {8 b$ p
{plid} Exchange placement id
5 P' }7 n% S f( O: Q! }; K0 D5 ?# j{crid} Go2mobi creative id( \4 G' b, C5 A7 F7 E; J
{imp} Impression dimensions (width x height)
$ f6 X) i! ?1 I. ]{cc} Exchange country code of user6 \9 z- X$ `7 F5 {5 B5 o k9 n' M
{referrer} HTTP referrer url (if applicable)6 f$ \9 a4 C L/ C- U4 \; A
{referrer_domain} HTTP referrer domain (if applicable)
# k$ x. Y6 t; n8 B{isp} Carrier name of user
$ d2 ?- B( p$ Z5 L) h- @3 L7 l- v{ip} IP address of user
) L- [- \8 I$ K0 ~4 B9 Q+ I{xip} Proxied IP address of user* t G& q- G8 j4 |0 v* T9 w0 x
{country} Carrier country of user
" b/ W$ {3 W* f' ]{region} Carrier region of user: n) @5 t! L% X5 w$ t
{city} Carrier region of user* m$ C( R* _2 H1 q
{agent} Device user agent
' c& L! S4 E! a( V* ^- D8 E( y{ua_hash} Device user agent SHA1 hash' k* n: A! c9 B7 w% n' ^
{device_vendor} Device make- ^9 C8 l! [0 y7 `1 w" E
{device_model} Device model
6 U/ B' _* I7 h% q{os} Device operating system
5 N1 f6 y5 w6 F' `{os_verion} Device operating system version' B/ G; R* C; @) Q4 N
{year} Device year of release Decisive.is Dynamic Tracking Tokens/Scripts/API: e5 @% g# ?! C; ?8 E5 @$ r
Macro Field Info& y$ X$ v% R$ X
{{{bidhash}}} Unique impression ID (Use this to track conversions/actions)+ |" r! V6 J# x, K6 E3 F, o" z
{{{ad_id}}} Ad ID (Identifies the ad associated with the impression/click/conversion)
7 I$ d4 }+ S+ T. f{{{creative_id}}} Creative ID (Identifies the creative used in the ad)8 ?# i+ O* S8 w. R! m! X
{{{ad_name}}} Name of campaign
/ w+ K- k1 Z3 H [7 n2 r{{{carrier}}} Carrier used by mobile device (Verizon, AT&T, T-Mobile, …)
2 J3 s- y, H$ @9 I6 Y{{{os}}} OS of device (Android, iOS, BlackBerry OS, Windows Phone OS, …)/ K5 F6 _% @) Z1 [: H+ I3 N
{{{os_version}}} OS Version (Android 4.0.4, iOS 6.0.2, …)4 m+ y5 T" z2 A0 e" {, ^ k! w6 L
{{{device}}} Device type (iPad, DROID RAZR, Kindle Fire, …)- y( }. @6 L( W) c# ^) ~8 E; j
{{{media}}} app or site5 b) M {3 S% Q; a4 T+ ?! P, {1 Y3 d
{{{country}}} Country of visitor (United States, Mexico, Canada, Germany, …)8 S$ k5 N: g! m/ J. n
{{{ip}}} IP address of user# G/ L3 i) k, t9 N
{{{app}}} Name of app where ad is placed
6 B6 n; A+ r9 W5 ^{{{site}}} Name of site where ad is placed
# o8 B5 \3 K& `( `{{{placement}}} Combination of site and app. Name of either site or app where ad is placed.
/ O q% P8 p! R2 C{{{ua}}} User agent string
5 i! y/ s+ \( R# X1 X n" ^: H, M* N{{{category}}} IAB Category of site/app/ K7 k+ `! Q! d
{{{subcategory}}} IAB Subcategory of site/app
3 r1 [4 Q/ h2 \{{{idfa}}} iOS User IDFA Leadbolt Dynamic Tracking Tokens/Scripts/API [TRACK_ID] – Reference ID specified by LeadBolt to reconcile with their own third-party system
8 _$ W; {2 Z( [" D[CLK_ID] – Click ID as sub1
; ~. }' V% i$ ?/ ]: p0 I g( b[PUB_ID] – LeadBolt’s publisher as sub_publisher8 b4 K$ l: h# Q( i! I
[AD_GROUP_ID] – Sub Ad Group as sub_ad_group% S: u8 T5 z- A ^1 ?8 x
[AD_ID] – Ad ID as sub_ad BuzzCity Dynamic Tracking Tokens/Scripts/API {clickcode} To substitute the unique clickcode value associated with this click8 [4 n' {/ Z! o; _% x
{pubid} To substitute the publisher ID associated with this click. You need special privilege to use this parameter. For more information , see PubID filtering.5 z5 _$ D' o% U5 U/ p* F2 p3 Q
{random} To substitute a randomly generated value associated with this click6 a$ D5 J/ ?0 C2 g# `
{timestamp} To substitute an unix time value associated with this click. E.g. 1379453899 – Which represents ISO 8601:2013-09-17T21:38:19Z AirPush Dynamic Tracking Tokens/Scripts/API Tokens Description
$ t- T1 e1 \8 k& U' ]) u8 l& J%guid% GUID is an unique variable generated by Airpush when a click happens. This is automatically generated by Airpush.& F6 V* U: A9 R: j+ T4 X; F- ? W5 R
%d% IMEI (MD5 encrypted)% u$ {# y, _# _9 ^! B
%androidid% Device android id+ d( Q/ _. \# y6 I1 w
%carrier% Carrier name
0 q/ U/ X! y' I. X; C%device% Phone model7 R# e2 g& ^- V A
%manufacturer% Device manufacturer name
9 Y) d4 b9 m( W( j; j2 I2 u4 V%campaignid% Campaign Id
7 w9 g& O- z+ [* [! B%creativeid% Creative Id
/ f2 i6 M+ Q, r1 U( e%ip% Device ip address- o. E0 q2 c% {1 ~5 o/ v
%state% State
. B4 \1 }7 t' u; N% o& y%city% City1 f8 }0 H9 h8 z" \7 s" d% c E% A
%dapp% App Id( n( |2 S$ \, l# Q) d* y
%pubid% Application Developer/Advertiser Id
$ P8 w/ u; S) y- s% K# E, w%framework% Device OS Version Traffic Force:9 s& x) a) `8 E1 `9 Z& `
{site_id} – id of the site on whch the ad is shown* s6 s1 E. V' u1 a
{channel_id} – id of the channel on which the ad is shown' f9 V3 Z( v: X& r$ H. B4 ]
{campaign_id} – id of the campaign
$ B' k9 R: | ` k: V7 Z, O& M% Y{group_id} – id of the group
* R* P1 I7 { _! t8 ]{ad_id} – id of the ad
6 k1 V5 S# A1 @, Y. a O1 Z( t. u{keywords} – list of keywords by which the ad was found
7 H5 n5 v* Y! k{v_country} – visitor country
2 @' f" Z' t' c% Q; c+ p) `{v_language} – visitor language3 ~0 |: e$ o# P# J
{v_browser} – visitor browser
# a! C1 E3 r3 e5 ^/ C6 W/ W- K{v_os} – visitor operating system Traffic Factory:9 ~: E# C! {6 c$ |
{campaign.id} Campaign’s id
+ f2 C6 z M" i8 _% i8 ^' l/ O{target.bid} Target’s bid
4 j8 i* ]( @, i3 g4 V* N8 r* W{banner.id} Banner’s id
9 O ~ w# E5 ]4 X{banner.name} Name of the banner2 w; ?! A5 ?' i( N
{banner.size} Size of the banner e.g. "338×235"% b) P- P6 s6 y ^
{target.name} Campaign’s target name
) n' P# \4 t J' \: y& A{categories} The page’s categories
" |2 ~. l0 @( g4 v u{user.country} 3 letters ISO country code of the user’s country. e.g. "FRA" for France
# I t2 k8 p1 @9 Z0 k( o3 |4 n{user.browser} User’s web browser* E5 T9 I' E- y2 f" Y
{user.os} User’s operating system AdBucks:5 q( q5 y1 D3 d6 z3 ~, m
{bannertag} : This is a tag that represents your banner. It is created in the Banner Macro Tag field when the banner is uploaded and can be edited later if needed.
. ?8 J4 I: f/ S& G) e# k{campaigntag} : This is a tag that represents your campaign. It can be changed in the bid editor.- R s9 c# ^0 |* h+ G
{spottag} : This is a tag that represents the spot (page location on the site) your ad appears on. This value is set by AdBucks and cannot be customized.! K1 L5 I; Q# K$ x/ j" \8 \+ X
{site} : This is a tag that represents the site your ad appears on. This value is set by AdBucks and cannot be customized.
- w& l' t o. N9 H{width} : This is a tag that represents the width (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.9 v! }! e" R _. H6 j0 g# ]7 r
{height} : This is a tag that represents the height (in pixels) of the ad spot. This value is set by AdBucks and cannot be customized.
2 }. g9 [5 g P4 x8 B{size} : This is a tag that represents a shortcut equivalent to {width}x{height}.5 ^$ \+ c, U1 O. Y6 |% E! x+ S9 Z: n
{year} : This is a tag that represents the current 4-digit year (2014).
) M! r0 {3 [6 c$ j+ |5 t8 P6 {" f C{month} : This is a tag that represents the current 2-digit month (09). Adxpansion:( Q$ l. k8 J2 V& |) z% Z
{zone}2 @( M' y, T& g' A
{keyword}
4 j( {; V% ]. {! u" y{country} 50onRed:
6 A1 @# t3 F- ]( X{country}, {bid}, {target}, {campaign_id}, {creative_id}, {target_id}, {domain}, and {click_id} " q2 z; g6 m1 U4 m3 l* u
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