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The electronic cigarette (e-cig) market has been slowly developing and is starting to gain some traction in some regional markets, with the UK expected to top 1 million users in 2012, while by comparison the UK’s population is estimated to hold around 12 million tobacco smokers. This represents a potentially major shift, and the e-cig market may eventually come to replace the tobacco industry.' @& |% h3 }# U$ Y( H
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- P0 U9 F& A+ \: ?6 oWhich companies are the electronic cigarette market leaders?( z' A9 ?) ~- |8 H5 H, n
How are the tobacco companies becoming involved in electronic cigarettes? ) C" ]" \7 a, V" `- J4 oWhy are the tobacco companies becoming involved in electronic cigarette companies?2 f8 X8 g [$ a2 Q# `) o
What is the likely future for the e-cig market?8 m% @ q. p4 F+ R
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