finder 发表于 2014-6-5 23:09:34

MarketingSherpa_教程Special Reports部分

1、书名:Agency-Perspectives-On-SEO-And-Online-Ad-Networks内容介绍:Creating and capitalizing on a rich end-user search andadvertising experience 2、书名:A-Strategic-Approach-To-Lead-Scoring-And-Nurturing内容介绍:Applying lead scoring and nurturing strategies to impact salespipeline performance 3、书名:CMO-Perspectives-On-B2B-Marketing-Automation内容介绍:Strategies for Automating the Marketing-Sales Pipline 4、书名:CMO-Perspectives-On-Email-Deliverability内容介绍:Developing deliverability strategies to meet the demands oftoday’s inbox 5、书名:CMO-Perspectives-On-Social-Marketing-ROI内容介绍:A strategy for monetizing social media marketing and measuringROI 6、书名:CMO-Perspectives-On-The-Complex-Sale内容介绍:Developing cross-functional strategies to accelerate salespipeline performance 7、书名:Collected-Research-on-What-Really-Works-in-Opt内容介绍:Data on Email, SEO, PPC, Lead Generation and B2B Optimization 8、书名:Developing-A-Strategy-For-Landing-Page-Optimization内容介绍:Build an LPO capability to measure and improve financialperformance 9、书名:Evaluating-Website-Optimization内容介绍:How to outline the analytic tools and strategies that producethe most insights 10、书名:The-State-Of-Email-List-Growth内容介绍:Developing list growth strategies to meet the demands of today’ssubscriber 11、书名:Top-Tactics-Of-Strategic-Social-Marketers内容介绍:How to reach the Strategic phase of social marketing maturityand lift results

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